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advertising unit

См. также в других словарях:

  • standard advertising unit — basic size unit used in the print advertising industry (one SAU is equal to one newspaper column X 2 1/16 ), SAU …   English contemporary dictionary

  • Advertising research — is a specialized form of marketing research conducted to improve the efficiency of . According to MarketConscious.com, “It may focus on a specific ad or campaign, or may be directed at a more general understanding of how advertising works or how… …   Wikipedia

  • Criticism of advertising — Advertising is a form of communication intended to persuade an audience to purchase or take some action upon products, ideals, or services. While advertising can be seen as necessary for economic growth, it is not without social costs.… …   Wikipedia

  • Advertising, marketing, and branding — Fashion advertising and marketing, it could be argued, dates back to ancient Mesopotamia when wall carvings and drinking vessels served as advertisements for the fashion of the times. Later, paintings of aristocrats in fashionable dress provided… …   Historical Dictionary of the Fashion Industry

  • National Advertising Review Council — NARC Type Trade organization Industry Advertising Founded 1971 Headquarters United States Website http://www.NARCpartners.org …   Wikipedia

  • Children's Advertising Review Unit — CARU Type Trade organization Industry Advertising Founded 1974 Headquarters United States Parent National Advertising Review Council …   Wikipedia

  • AT&T Advertising & Publishing — is the collective d/b/a name of the directory and publishing operations of AT T Inc. It is not a company; rather, it is a structural unit consisting of the directory divisions SBC Communications/AT T has acquired since 1984. It is responsible for …   Wikipedia

  • In-game advertising — (IGA) refers to the use of computer and video games as a medium in which to deliver advertising. In 2005, spending on in game advertising was USD$56 million, and this figure is estimated to grow to $1.8 billion by 2010 according to Massive… …   Wikipedia

  • Online advertising — Part of a series on Electronic commerce Online goods and services Streaming media Electronic books Softwar …   Wikipedia

  • Tobacco advertising — Part of a series on Tobacco …   Wikipedia

  • Mullen Advertising — Type Subsidiary Company Industry Advertising, Marketing Founded 1970 Headquarters Boston Winston Salem, NC; Pittsburgh, PA; Detroit, MI and New York, NY N …   Wikipedia

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